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Dad’s an Idiot in T-Mobile Commercial ’26′

2007-08-15
By

About 50 of my readers have written to me about the T-Mobile commercial “26.” Brace yourself for a surprise–it’s a commercial where a father acts like an idiot in front of his kids, and his wife is contemptuous of him. One wonders how long a commercial featuring a math-challenged woman who was too dumb to multiply 5 times 5 would be on the air.

To watch the commercial, click here.

To learn more about anti-male advertising, click here. To learn about our campaigns against anti-male Verizon and Arnold Worldwide TV commercials, click here and here.

Thanks to all of you who wrote me about this. When pointing out an anti-male commercial to me, what’s most helpful is that you send me a link to the video of the ad from www.YouTube.com or perhaps from the company’s or advertising agency’s website. I’m perpetually swamped with email, and am more likely to highlight an issue if I have the links I need from the beginning.

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Stop Parental Alienation–a terrible form of Child Abuse. Eight states have now officially recognized Parental Alienation Awareness Day. To learn more, go to Parental-Alienation-Awareness.com.
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  • GVrooman

    I guess we could make it an anthem. :)

  • snootfish

    Wow, I have heard those lyrics a thousand times.
    Never thought about what was being said until right now.

  • GVrooman

    Most women are too dumb to realize that male-bashing is a two edged sword. These ads actually tend to stereotype women even more than they do men. Most of us know that men are not actually dumb, stupid and inept. In fact most of the things that have been achieved in this world have been achieved by men. On the other hand we have no trouble believing that women are sarcastic, contemptuous, disrespectful, and disdainful. This is not a very pleasant stereotype. Sadly, to the extent that women enjoy these ads and rush out to buy the products that are promoted by them the stereotype is true.

    “American woman, stay away from me
    American woman, mama let me be
    Don’t come hangin’ around my door
    I don’t wanna see your face no more
    I got more important things to do
    Than spend my time growin’ old with you
    Now woman, I said stay away,
    American woman, listen what I say.”

    –The Guess Who

  • http://www.decriminalizefatherhood.com DcFather

    Wow! How unique! An ad stating “we think men/husbands/fathers are idiots, so buy our product”. Seems like an awful lot of over-targeting of the feminazi crowd to me. Maybe the real idiots are the ones these ads actually motivate to buy the product.

  • Dittohd

    Anybody here know of any really good deals with long distance carriers? My previous home telephone carrier, Southwestern Bell, was bought out by AT&T and I want to switch away from them.

    Any suggestions for inexpensive calls without monthly charges whether you use the service or not? I would actually like to switch my home phone away from AT&T completely if that’s possible.

  • mruffolo

    Present company excluded.

  • mruffolo

    Common feminist (man bad, woman good) advertising message.

    Too bad in general men care less that they are disrespected (1) by corporations that they spend their money and (2) maybe their wives and neighbors that work at advertising agencies and or media companies.

  • Artfldgr

    I called them up and said that i was interested in t mobile… but i was worried… they asked why… and i said i am too stupid to use their phone and pay bills and do they have a program to assist the mentally challenged for free? they said no… and i said too bad, cause i am a father, and that means your in violatino of the disabilities act…

    dont worry men… when finally the ‘truth’ sinks in… we can start pretending we are dumb… we cant then stay home… and they will support the dumb husbands the way husbands supported dumb wives…

    then while they think we are too stupid… like them we will meet in tupperwarre parties, and at the pub, and we will plot the ideological overthrow of the western woman…

    not…

    once we are seen as too stupid and too weak, well, we arent too stupid and too weak to correct it..

    [this was all meant to be tongue in cheek... and not a valide ideological representation. no authors as of yet were harmed in the making of this post]

  • Dittohd

    To wheresmy40:

    >Any suggestions for a decent wireless carrier in the NYC area?

    My wife and I don’t use our cell phone much so I use a company where I have to pay the least and my unused money is carried forward each month. I’ve been using Virgin Mobile for a few years and haven’t had any trouble with them. I don’t even think they advertise. Their arrangement is pay only for the amount of calls you use and no contracts, and you only add money when you need to, except that you must pay in at least $20 each three month period or $10 each 45 days to keep the service going, even if you haven’t used up the money in your account. I’m considering selling my phone and account to someone else to get all or most of my money back and starting fresh because my balance has accumulated up to about $180.00 at the moment. Virgin Mobile said I could do it and get the name changed on the account to the other person’s. They could even change the phone number, too, if requested. I may put it up on eBay. I recently bought a new more modern phone from them, the oystr, for $20.00.

    They have different deals to choose from as far as phones and calling costs. I’ve seen the phones sold at most of the electronics departments at big stores like Walmart or Best Buy if you don’t want to order via the website. The times I’ve ordered from them from the website, I got the order delivered quickly.

  • conservativation

    The point about disdain for the wife is an excellent one. I agree wholeheartedly. I think women who may already be getting restless in marriage and focusing on husbands faults will take affirmation from these commercials, draw general conclusions, and can quickly morph into the common anti-male slogan tossing monsters we see daily.

  • wheresmy40

    Currently I have Cingular for my wireless service and rarely had a problem with service, billing, etc. Cingular has been taken over by AT&T, the company that used harsh tactics to extract phony (no pun) fees from consumers (I believe they were sued by the NY Atty Gen). I need a new carrier.

    I can’t use:

    AT&T…. crooked

    T-Mobile…. hates men

    Verizon … same

    Any suggestions for a decent wireless carrier in the NYC area?

  • donnieboy57

    little girls used to love, obay and respect their dad. not so much now. what has changed? the actions of men? it could be argued that fathers are more likely to be involved and nurturing than at anytime in history. what then? perhaps that is the problem. men are becoming more feminized and less masculine all for the good of the children. ooppss! that may not be working out quite the way it was drawn up.

  • snootfish

    “Playing stupid” is a well established form of comedy as is “making fun” of someone and “insulting” someone.

    This has been going on probably for as long as people have existed.

    Thus, on the one hand, these things seem harmless.

    I think more sinister than than the “stupid” man / father is the “contemptuous,” “distainful,” and “disrespectful wife / girlfriend.

    It would be one thing if the wife loved her “stupid” husband — a lovable idiot. But, the wives and girlfriends in these advertisements are almost always contemptuous, distainful, and disrespectful of their men.

    It is this attitude that ends marriages and destroys relationships.

    I just don’t see men having this attitude towards their women. They may ridicule some behaviors, they may “make fun” of them, etc., but that is different.

    I can “make fun” of my wife’s propensity to gossip, fear or lizards, lack of logic, excessive emotionalism, etc. and I think if there is underlying love and respect it can actually be if not a positive thing at least a neutral thing but once I start having a contemptuous, distainful, disrespectful attitude that is death of the relationship.

    A popular book out now that I see at Walmart argues that a man’s primary need from a woman is “respect” and a woman’s primary need from a man is “love.”

    I think there is some truth to this particularly with respect to a man’s needs (I for obvious reasons don’t understand a woman’s needs as well).

    Once a man’s woman disrespects him and holds him in contempt and with disdain I think it is all over. This is what women are being taught to do.

  • http://whatmenthinkofwomen.blogspot.com/ christianj

    I cannot believe how those morons keeps caining the piss out of half of the population. What type of morons are they…

    Do they honestly believe that I am going to buy their product ?







Right.

Man up.

Buy the book now on Amazon.com. Or listen to Ronnie tell a story at escaping-from-reality.com.

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