A Father-Positive Ad from Sprite

A girl dressed her dad as a mom.

Glenn, that add is deplorable. It’s just another add that makes dad look like a fruit-cake — with make-up, dressed up like a woman, trans-sexual, gender-bender, or whatever.

even ads that show men in a favorable light, usually have an equal image of a women attached. can’t have just a man out there looking good on his own now can we?

the most irritating, yet subliminal message is the idea that most women are self sufficient and possess that female trait of a “can do spirit” and most men are relient on women for those “important and hard to make decisions”. its revolting because most intellectually honost adults know that reality is often just the oposite. i have two jobs. both businesses are run by women and i can tell you that both of these hard working ladies rely much more heavily on their male staff (2 out of 17/ 3 out of 26) than their females, in the decision making processes on a daily bases. its a fact and the other women know it and are OK with it because that system makes it easier for them. wise up.

I would say…write them a letter if you switch to more sprite… pretty simple.. though it will change the face of advertising in a subtle way…

i disagree with the men above… children of a young age, both mail and female have more unstructured play… more of putting things together and figuring out whats right and wrong. its techically critical to let them experiment with the things and stuff around them.

unlike the hypersexualized adults, the child doesnt see what they do. she doesnt think dad looks great in drag (quite the contrary… she gets a kick in not knowing why its funny, but that she can make it funny by just moving a thing around… isnt that weird?) its actually through this process that she learns the distinctions that we carry between us.

lets take a second and imagine if she couldnt play like that… then what? well, she would have an odd time understanding differences… there would be no way to try it out, and no discovery… she does it to mom, its not funny… its just nice connecting…

no one is telling the child, this is right, this is wrong… the child is discovering that it just doesnt work right, and its silly… probably more for the color and size differential, than most anything else.

there are times to teach… i will agree with that… but being stern and making them wrong before thye know anything, and not letting them explore and grow… well that doesnt quite cut it for me.

its why modern man originally invented a time called childhood… in this way we could separate things and leave some of the more messy things for later, so they can learn unhindered by that till their bodies would make them ready anyway.

kinsey tried to turn them into ‘sexual beings’ and thats gone thorugh the culture pretty well, but they arent. sexual is contextual… without the context messiness, its not that way, but its easy to convinc adults who have past that point that there was no point passed.

the commercial was trying to capture a moment that is more common than many would admit… the men here are forgetting that to feminists, this girl is a girl.. .she had already been poisoned by the culture… she wants make up, and jewelry, etc.

its play… and its young girl play.. its a child directed play… do you think it happens every time they play? like some bizarre fetishization? nope… just silly stuff, just as you can find similar where they dress up and such playing with the personas that have no meaning for them, and that we forget are personas.. when they do it, its clear to see they are costumes and code.

if your going to fret about every angle of everything… then might as well ban it all… for there would be nothing left interesting to watch as real world things get banished since you cant split the screen and see some boy kid trying to get mom to play when she is too afraid he will get hurt… and say “aw mom”… and then flash to equivalents for various culturally different embodiments.

nope.. i say it was father positive… both were totally at ease with each other… and he put his daughters play time as important time. for him there was social risk, as the end showed (which he shrugged off).

all in all.. he will probably have a great relatoinship with his daughter… she will remember them connecting and him understanding her.. and not forcing her to be a certain way… someone that she trusts and can go to…

at least thats what i see him building… but then again.. i had a child, and i remember what it was like when children were children and we let them be.

artfldr..acute obsrevations!!

The base emotion up welled in me, was that of the irrefutable bonding I went through with my two boys at that similar age. There is absolutely nothing contradictory subliminal in this commercial to me at all! The simple playing with any objects at hand, the exploratory face touching, laughing and giggling… These children became a part of me and then were so easily removed from my life by the capricious will of their mother (as well as the enabling tentacles of the family courts) at such a precarious developmental stage in their lives. This commercial brings sadness mixed with treasured joy that I have two children that I will always love.

I got neither a positive nor a negative. The father dressing up is kinda cute, my own father did kooky things at times. I guess a positive would be that the man was not portrayed as an idiot, child molester, irresponsible or a fool. It is going to take the “politically correct” media time to understand the men are tired of being portrayed negatively and they will shop elsewhere against companies that do that!
The big companies and the politically correct media , have to tread lightly. The feminazis do have considerable economic power. They can break a company, even a big one, if they don’t like what they do. It is up to us decent people, not just men, to stand up and support companies like sprite, who portray fathers in any type of positive light.
This will eventually break the stranglehold the liberals and the feminazis have on corporate america. Once they can portray men and fathers positively and not have to worry that hatemongers will break them, because we will stand up, we will buy their products and we will build long lasting relationships with them. We can endrun the hatemongers and those with an agenda that destroys our country. Once that is done, the family law reform movement* can suceed.
* It is not just a fathers/mens rights movement, although that is an important part of the work to be done. It is a whole lot more, because if we fail, our country may fail!

The ad makes the guy look like a buffoon and a fruit. Further, he is humiliated when other guys show up at the door. If that is a man-positive add we are in deep trouble. Maybe some of you “men” are gay or pro-gay but I’m not and gay makes us look bad. Wake up people.

We should all stop drinking sprite after that add.

Boy, what a bunch of cynics. Just last weekend I was wearing my six-year old’s barette on my head when she went into a public pool. Sure, I got a few odd looks, but my daughter and I had a good laugh together.

When my two teenage boys were younger, they once plastered me with super hero bandaids while I pretended to be sleeping. When I woke up, they wanted to go to the playground, so I took them…bandaids and all. While playing, a young couple came up to me and asked why I was wearing so many nicotine patches! My boys had a great time thinking they fooled Dad. Didn’t hurt me a bit.

Just yesterday, I took my 13 year old to the doctors and while waiting in the examining room we took turns riding the stuffed zebra. He was the one caught on top of the zebra when the doctor came in. All three of us were doubled over laughing. When it was time for shot, I think it was a little easier to take for my son.

I’m a serious guy when I need to be, but there is a lot of joy to be found with my kids, and I try to miss out on as little as possible. I’m sorry that not all Dads see the excellent message this commercial delivers. The smirk on Dad’s face at the very end tells the whole story…I’d do anything for my kid. I’m thrilled and Sprite should be commended.

Any man who wears makeup and dresses like a woman is not fit to be a parent.

Any man unwilling to play dress up with their child is not fit to be a parent. Every child should have a Dad who is willing to share fun times…for young children, this can often mean play acting. I don’t have respect for parents who think their only role is to discipline their children and who allow pride to interfere with playful bonding.

I cannot believe the faux manly men who find this commercial objectionable. Goodness guys there are real problems in advertising and elsewhere. Like Glad I have lately seen a video where, when my 16 year old girl was 2 or 3 she was approaching me with one of her dress up skirts that was torn, and in her tiny voice saying “fix daddy”. I had to tie it around me to fix it and she was thrilled seeing that ridicuolus thing on me.
The bandaid story is absolutely precious. I once put my pants down around my boxers and a hat on sideways, a huge t shirt and walked into a room where my daughter and her friends were talking. I was attempting to bounce and strut in a hip hop way. She was about 12. She was embarrassed but in the end they still bring that up when they get together.
This is a great commercial and I am sorry for the kids whose dads are stiff and always looking for symbolism that doesnt exist.

Brought back fond memories to me … of long afternoon playtime with my children, pretty much doing the same thing.

At the end of the ad, when the fellow answers the door? You can see it on his face, that, “Oh no I’ve been caught!” look.

Then he pauses a moment, gives a little crooked smile and (it seems to me) decides “Pfah, who cares what they think, what a wonder filled time with my daughter!”

If my daughter wanted and she was of that age again? I’d gladly let my daughter dress me up and put makeup on my face again.

And you know what I’d say if someone said to me: “Any man who wears makeup and dresses like a woman is not fit to be a parent.”

Not a word. I’d just give a little crooked smile.

I’m reminded of a father-positive commercial from (I think) Little Debbie where the father has a tea party with his daughter and they eat snack cakes together. (Even so, she chides him during the party by reminding him “ladies first!” when he tries to start eating his snack cake so, even by that age, the little girls are taught female privilege.)

All that said, I understand the Sprite ad wasn’t trying to endorse cross dressing and was trying to show precisely the lengths that fathers will go please their daughters. Therefore, I think it’s a father positive ad.