John Kerry is now taking himself seriously as the man who can beat
George Bush in November. Polls have told him that many Democrats
believe he (or John Edwards) can and he is in a dead heat overall.
But there is a trial and error process taking place in search of
the winning Kerry that's turned up some serious errors.
One major misjudgment was Kerry's promise to fight special interests.
It was meant to be a standard refrain derived from the old socialist
battle against capitalism, aimed at securing the support of his
base in the far left. Republicans are for big corporate special
interests, a very bad thing.
But let's face it; Kerry has been a Democrat in Congress for many
years. The insincerity was palpable. We know who John Kerry is,
and he's no Ralph Nader. Kerry's promise to throw the special interests
out of the White House should have been preceded by an apology for
his own special interest alliances and those of his party.
Kerry's status as a war hero and protester combined represented
the nation's psychological split in the 1970s. It's been a regular
feature of his stump speeches during his presidential bid. How does
this dual persona, that brought him political success thirty years
ago, play out in the new millennium?
Questions about George Bush's service in the National Guard had
already played out during the 2000 campaign. Kerry operatives (and
other Democrats) tried to play it again and got it thrown back in
their faces. It's not a good political tactic to attack someone
when it leaves the impression that you're being dishonest and unfair.
But it seems downright stupid to use an old attack that failed before
in front of the same audience. (It was in fact tried prior to the
2000 presidential race where it failed in Texas gubernatorial campaigns.)
This weekend, candidate Kerry overplayed his hand as a Vietnam
veteran after a Republican opined that he had not been supportive
enough on defense spending. Kerry railed against the argument asking
what is it about Republicans who did not serve wanting to challenge
him because he did. He would not "stand by while Republicans
who constantly go to the low road challenge my commitment to the
defense of our nation."
Chaos and damage control: Campaign operatives spent the weekend
singing no, no, that's not what he meant; turn your attention elsewhere.
George Bush served in the National Guard. Kerry did not mean that
National Guard service is not national service. But even more important
was Kerry's apparent inability to recognize a legitimate policy
question; an extremely important one for a presidential candidate.
The question was not about his record as a soldier, but his record
as a Senator and position on defense. His high level of personal
sensitivity and emotion-laden over-reaction made him look far less
than presidential.
There is another potential miscalculation that has just begun to
show up on the radar screen. John Kerry has a monotonous voice.
But whoever has him training to sound more like John Kennedy may
be setting him up for a major disaster. Every time he puts his voice
intonation into overdrive, he sounds a lot like Mayor Quimby on
The Simpsons.