Movies, Teenagers & Smoking
The major tobacco companies have long paid hefty fees to movie production
companies in order to have their brands conspicuously “placed” within
popular films. It is no coincidence when the hero of your favorite
film pulls out a cigarette from a Marlboro box and lights up onscreen.
Tobacco companies would have you believe that the millions of dollars
they spend each year on product placement in films directed at teens
and young adults have no direct impact on teen smoking rates. Likewise,
the heavy targeting of magazines that appeal to teens and young adults
by tobacco companies represents annual investments of tens of millions
of dollars. One would intuitively presume that these huge ongoing investments
in advertising by Big Tobacco must serve some useful capitalist purpose….
A new study published in the current issue of the journal Lancet
took a prospective look at the correlation between exposure to smoking
in movies and the new onset of smoking in adolescents. A total of 3,547
adolescents, aged 10 to 14 years, enrolled in the study. All of these
students were non-smokers at the time of their entry into the study.
The teenagers were assigned to watch 50 randomly selected movies from
a larger movie library, each featuring varying levels of smoking behaviors
onscreen. The teenagers were re-contacted 13 to 26 months later to
determine the interval incidence of smoking. Overall, 10% of the students
had initiated smoking during the course of the study. Among the group
of students who watched movies depicting the greatest frequency of smoking
behaviors onscreen, 17% had, themselves, become smokers. Among the
students who viewed a collection of 50 movies with the least amount
of smoking activity onscreen, only 3% had taken up smoking themselves.
After controlling for other possible factors that might have contributed
to the initiation of smoking behaviors, the study determined that exposure
to the highest levels of onscreen smoking activity in popular films
was associated with a nearly three-fold increase in the likelihood of
initiation of adolescent smoking. Interestingly, the pro-smoking effect
of onscreen smoking activity was most potent among teens whose parents
were non-smokers. In this group of students, fully 52.2% initiated
smoking following exposure to 50 films with the greatest amount of smoking
activity onscreen. These results were statistically significant, and
only confirm what the advertising departments of tobacco companies have
known for decades.
Spinal Manipulation for Low Back Pain
Many people seek therapies that do not involve the use of drugs or
surgery for various illnesses. One of the most common ailments among
adults is chronic low back pain. Spinal manipulation, as performed
by massage therapists, chiropractors and osteopaths, is a popular approach
to treating chronic musculoskeletal back pain. Unfortunately, there
have been very few scientific studies that have objectively evaluated
these non-traditional therapies in comparison to orthodox allopathic
remedies.
A new study in the Annals of Internal Medicine looked at 39
previously published randomized clinical trials of spinal manipulative
therapy, and performed an exhaustive comparative analysis of these studies
using a technique called meta-analysis. Meta-analysis is a complex
statistical process that “equalizes” the conditions of multiple studies
so that their results can be directly compared with each other.
The 39 studies included in this analysis compared spinal manipulative
therapy with traditional allopathic therapies, including physical therapy,
analgesics, back exercises and general physician care. In a case where
the cup may be either half-full or half-empty, depending upon your perspective,
the analysis revealed that spinal manipulative therapy was no better
than traditional allopathic remedies in terms of relief of symptoms.
If you are a fan of manipulation, then you might be inclined to view
this study as confirming that manipulation is as good as other modes
of therapy, including medications that you might wish to avoid taking.
If you are not predisposed to having your back torqued and kneaded,
then you could interpret this study as confirming that spinal manipulation
does not offer anything that a hot shower and a couple of ibuprofen
tablets can’t take care of. Either way, this is an interesting study
that puts a little science behind the spinal manipulation vs. allopathic
therapy debate.
Your Personality & the Risk of Cancer
Some healthcare providers will swear to you that patients with certain
diseases seem to have distinctive personality traits. So it is with
many types of cancers. This has raised the question as to whether or
not a person’s baseline personality type might predispose them to developing
certain types of cancer. High levels of anxiety, neurosis and depression
have often, at least anecdotally, been linked to an increased incidence
of certain cancers. However, there has never been a well-designed scientific
study to look at possible associations between personality types and
the risk of developing cancer. A new study in the current issue of
the Journal of the National Cancer Institute sheds some scientific
light on this controversial issue.
A total of 30,277 Japanese volunteers entered this study, and underwent
extensive personality assessments using standardized and previously
validated questionnaires. All volunteers were followed for an average
of 7 years to assess for the development of cancer. Potentially confounding
factors, such as sex, age, educational level, tobacco use, alcohol use,
body mass index and family history of cancer, were also taken into consideration
and adjusted for. Fortunately, no association between personality features
and the risk of developing cancer were identified in this large-scale
study. The study’s authors surmise that the apparent increased incidence
of neurotic personality subtypes among cancer patients is more likely
to be secondary to their diagnosis of cancer, and not the other way
around.
Working the Night Shift & Your Risk of Cancer
Most people who regularly work night shifts will tell you that they
never really become fully accustomed to their nocturnal lifestyles.
Try as we might, the human species, as with the majority of other earthly
life forms, is designed to sleep by the silvery light of the moon.
Melatonin is an interesting hormone that is secreted by a tiny pea-sized
gland deep in the brain, the pineal gland, and is now known to play
an important role in our daily sleep-wake circadian cycle. It is primarily
secreted at night, but its release by the pineal gland is inhibited
by exposure of the eyes’ retinas to light. Melatonin, in addition to
its role in sleep regulation, is a powerful anti-oxidant, and has previously
been shown to have anti-cancer effects, particularly against colorectal
cancer cells grown in the laboratory. Previous studies have also suggested
an increased risk of breast cancer among women who frequently work night
shifts. A new study, also published in the current Journal of the
National Cancer Institute, examines rotating night shift employment
and the risk of developing colorectal cancer. The study evaluated the
incidence of colorectal cancer among 78,586 nurses who participated
in the landmark Nurses’ Health Study from 1988 through 1998. Altogether,
602 cases of colorectal cancer were diagnosed during the course of this
study. For the purposes of this study, the women volunteers were divided
into three groups for analysis: women who never worked rotating night
shifts, women who had worked rotating night shifts for 1 to 14 years,
and women who had worked such rotating shifts for 15 or more years.
The study found that the women in the 1 to 14-year night shift group
experienced the same colorectal cancer risk as women who never worked
night shifts. However, the nurses who spent 15 or more years working
rotating night shifts experienced a 35% increase in the relative risk
of developing colorectal cancer. Whether this observation is directly
related to chronic suppression of melatonin production, or to other
factors, is not clear as the study did not actually measure melatonin
levels. Such a study would be the next logical step in order to ascertain
what, if any, linkage there is between chronic melatonin suppression
and colorectal cancer risk. One arm of such a study should also include
melatonin supplementation in women who chronically work rotating night
shifts. In any case, it does appear that working the night shift for
15 or more years may increase your risk of developing colorectal cancer.
Dr.
Robert A. Wascher